How it happened: Fire at New World supermarket in Auckland's Freemans Bay

6:40 pm on 17 June 2025

A fire at a central Auckland supermarket under renovation has been contained but is still not out.

Foodstuffs North Island CEO Chris Quin says the fire at the New World on College Hill was a significant event. He says it started in a rebuild area but could not confirm the cause.

He says the store is a very important location for Foodstuffs. He says the value of stock loss is unknown but staff will be looked after and most customers have been reunited with their undamaged cars.

There were 20 fire trucks at the peak of the blaze, which started in the mezzanine roof space and spread inside to aisles.

Fire and Emergency says the blaze is under control and crews remain at the scene dampening down hotspots.

Read our liveblog to see how the day unfolded

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