Why is ageism socially acceptable?

From Nights, 8:10 pm on 9 June 2025

Ageist stereotypes remain widespread in society, with older people often seen as senile, incompetent, nosy, lonely, or grumpy - images that reinforce negative assumptions and ignore the diversity and value of ageing populations.

June 11 is Age Without Limits Day, which is part of a movement to take action to end ageism.

Emile chats to Dr Joanna Hikaka, co-director of the University of Auckland's Centre for Co-Created Ageing Research.

An elderly woman prepares food in her kitchen.

An elderly woman prepares food in her kitchen. Photo: UnSplash/ Cade Martin