We often hear about the negative effects of social media, but our next story looks its transformative impact for kaupapa Māori.
Its power in connecting with Māori communities was highlighted in the recent Tāmaki Makaurau by-election.
Te Pāti Māori which resoundingly won the seat, ran its campaign almost entirely online.
However Labour relied on traditional methods like door-knocking and mainstream media.
Auckland University Masters graduate Mia-Mae Taitimu-Stevens has examined this issue.
Apps for social media services including Facebook, X (formerly Twitter), Instagram, Threads, Telegram and others. Photo: Victor Okhrimets / 123RF
